Watch the music video for Magdalene’s new single “Sensitive”

Magdalene - Sensitive (Official Video)

Hung on a giant mirrored cross on the back of a pickup, sacrificing herself to all that is unwaveringly camp, crude, and encrusted in rhinestones, Madgalene is splayed, crucified, in the name of Pop drama. Magdalene is the closest thing we've got to the performance of pop drama since Madonna marathons on 1980s and 90s MTV; chase the fresh nostalgia and watch "Sensitive," produced by Magdalene, Cole Haden of Model/Acrtriz, and Danny Goliger, here.

Magdalene will also headline in NYC this July 22 at Nightclub 101, with Jack Powers and Gallipony. More on the stacked night of NYC glam below. 

While the previous single "Lucky Girl" paints the dancer as God and men as her followers, "Sensitive" leans into the perpetual sacrifice that all women give. With consistent imagery of crucifixion and baring the female body & all its capabilities in scant costume, inviting both admiration and scrutiny, Magdalene shines a beam of light through stained glass on the sacrifices women are continually making for others, starting at but not limited to being the source of new life. 

Of the track, Magdalene says, "Sensitive is a song about the female experience of carrying the weight of the world on your back and then being shamed for having any reaction to that burden. The chorus is Magdalene’s cheeky way of throwing the very overused phrase “don’t be so sensitive” back in men’s face... Woman is the Jesus of the world, and for that, Magdalene is hung up on the cross for living freely and carrying the weight of those around her while she does it. The video follows a group of girls wildly living free of men on the open land and fringe of society."

It's hard to grasp that Magdalene has only released a few singles (see "Radio," "Delusional"), as the polish on the production lends itself to a much more storied catalogue. That's the magic of Magdalene - you get all of the juice from the Encyclopedia of Pop steeped deep within her music. The blueprint is so clearly envisioned and executed, but with a fresh-squeezed finish. Inspired by the indisputable greats like Madonna ("she is Mother"), Dirrty Xtina, Blackout-era Britney, and the peak days of naughty noughties club-pop, Magdalene places just as much weight in her appreciation for her own mother, who raised her to don True Religion while bumping Portishead and No Doubt in a vintage Escalade.

In this artistic iteration and under previous names, Magdalene has performed and toured with Current Joys, Surf Curse, Brutus VIII, and has played shows with Momma and just wrapped up shows at SXSW where she shared stages with CDSM, Catcher, and more. The bridge that she is building between the underground NY rock scene to the grandeur of pop history is clearly indicative of the future.

Magdalene doesn’t go by that name by any accident; not only did her own mother name her after Mary Magdalene, but as an artist she is highly attuned to the depth of meaning. Given that there's often very little return on all the sacrifices a musician makes to entertain and provide a delusional escape, she's got no time to do anything but make that sacrifice for pop stardom. She's put it all on the line. 


"Sensitive" is out now, listen here.

Stay connected with Magdalene:
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Article courtesy of 23 pr


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