American sportwear titan New Balance share a creative film that illustrates the cultural history of New Balance as a brand. The Documentary is told from the perspective of people who wear New Balance. The film feels very reminiscent of Jim Jarmusch’s anthology film “Night on Earth”.

Creative Video director Jay Ford shot a beautiful fashion film for Prada titled “Seek”. The film features a compelling narrative brought to life by masterful direction.

French fashion power house CHANEL unveiled their Cruise 2024/35 collection at at the MAMO, Centre d’art de la Cité radieuse in Marseill. The collection was designed by Virginie Viard, Virginie Viard’s collection combines underwater reverie with reflections of the sun through embroideries, diving hoods, sequinned jackets and swimwear.

French fashion brand KENZO collaborated with Japanese sportswear giant ASICS on three special pairs of the Asics GEL-KAYANO silhouette.

Mui Mui enlisted creative photographer Steven Meisel and superstar model and cultural icon Gigi Hadid foe their 2024 Bag Campaign.